Good direction. I always suggest zooming in on problems to solve, jobs to be done—in the customer's words.
For example, who wakes up and says I need to move value and prove facts today? It instantly reframes it.
They key is to identify the most pronounced pain or job for the largest segment of customers.
"Who would suffer if I didn't build this?"
Sell painkillers, not vitamins.
shawn / Shawn
npub1cl…upup9
2026-02-17 12:47:46 UTC
in reply to nevent1q…y672
Author Public Key
npub1clk6vc9xhjp8q5cws262wuf2eh4zuvwupft03hy4ttqqnm7e0jrq3upup9Published at
2026-02-17 12:47:46 UTCEvent JSON
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